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Blog Posts by Courtney McBath

Create a Shared Vision

vision Nov 16, 2022

Leading successfully depends on our ability to cast, nurture and develop our organizational vision. When people know what they are working toward and speak the language of shared vision, progress happens, and our teams experience fulfillment. The team will experience the power of seeing tangible results when the vision is clear, and that vision informs their daily activities. One of my greatest joys as a leader is crafting a shared vision!


Crafting a vision begins with understanding what we want to accomplish and why! If it is a new organization or you’re in a new position, you have to take time to ask yourself these two pertinent questions. What you are building and why. Even if the organization has been around a while, it is a great time to reevaluate the vision….the what and the why. Here are some important questions that every leader must ask.


  1. How well have I articulated the vision to my team?
  2. Do the members of the team understand what our goals are?
  3. ...
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Balancing vision and reality

vision Jul 20, 2022

As leaders, we cannot help but dream. We must lead our team toward the desired vision in this fast-paced world. It requires consistently mapping out dreams and desires that align with the desired future.


In crafting our dreams, we often lose sight of maintaining a balance between our wildest dreams and reality. Because we desire a far better future than our current situation, we forget that things might not always go as planned. Yet, keeping reality at the forefront as we plan is essential. So how do we structure our vision around reality and life’s uncertainties?


  1. Be honest with yourself: Honesty is essential to balance vision and reality effectively. Take stock of where you are and where you want to be. How do you intend to achieve this vision? Put a plan in place. You don’t have to have the whole thing together, but you do have to start. A structure helps you understand what can be achievable and how.

  2. Discuss with the right people: While your vision...
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Why finding your purpose isn’t enough…

mission purpose vision Oct 27, 2020

Knowing your mission, vision, and purpose is not enough.

Yes, going through your life without knowing these things is like shooting a gun before aiming. Everything we do before discovering them seems random and unrelated. We start in one direction and stay with it until something else seems better. Then, we jump over to the next thing, and the next, and the next. Knowing our purpose produces confidence that we know where we’re going.

However, we must understand that finding our purpose is one thing; working at it—challenges notwithstanding—is another. Our purpose becomes clearer as we experience successes and failures, try new skills, and find roles that make us feel alive. Hence, giving up is not an option.

As we walk the path of purpose to fulfillment, we will experience challenges, setbacks, and failures; however, the difference between experiencing the fullness of your purpose and living a life of regret comes with perseverance.

Merriam-Webster defines...

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Why you need to regularly refine your vision

mission vision Oct 13, 2020

The mission is the map; the vision is the road to get to the destination. Your vision is made up of the nitty-gritty details that help you make real progress. Because your mission provides a framework for your life, you can lead with sharper vision when you know your mission.

Discovering and implementing your personal vision requires the process of self-discovery, establishing specific goals, and continually fine-tuning your direction. It’s a dynamic—and sometimes complex—process.

Your vision becomes increasingly refined as your purpose becomes clearer, and your purpose becomes clearer as you experience successes and failures, triumphs and defeats, joys and sorrows. A person’s vision is an organic, dynamic, growing thing.

Very few people have a clear vision from the outset of their lives and careers. Several of the great leaders we now recognize worldwide have stories that, when studied, reveal adequate response(s) to specific challenges they faced....

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